The NEW SOCIAL MEDIA:
Build a community in Roblox
In the ever-evolving digital landscape, brands need to stay ahead of the curve. That's where headraft comes in. We're experts in leveraging the power of Roblox, a user-generated online gaming platform, to create immersive brand experiences that resonate with your target audience.
Creative Strategist
The power of Roblox
VERSATILE PLATFORM 01
Roblox user-generated 3D worlds offer a unique platform for brands to engage and connect with their audience. Whether it's hosting events within your game, showcasing new collections, or introducing new products, Roblox offers a unique and lasting marketing opportunity.
Young and Engaged Audience 02
Roblox boasts a massive user base of over 200 million monthly active users, most of whom are under the age of 18. This provides a unique opportunity to engage with a younger demographic that's often hard to reach through traditional marketing channels.
Community Building 03
With its engaging gameplay and in-game communication, Roblox not only encourages peer-to-peer sharing but also stands as a contemporary social media platform. It's a lively community where users interact, collaborate, and form connections. This sense of community presents a unique opportunity for brands to cultivate deeper relationships with their audience and bolster brand loyalty.
Data-Driven Insights 04
Roblox provides a wealth of data on user behavior and engagement. Brands can track KPIs like daily active users, session length, retention rates and user sentiment. These insights help brands to understand their audience better, optimize their strategies, and measure the success of their campaigns.
Benefit from our expertise
Tailormade concepts
We start by understanding your brand goals. This allows us to craft a concept that showcases your brand's strengths and captivates your audience.
Campaigning
Our marketing expertise extends to designing targeted campaigns and innovative social media filters. We promote your game strategically to maximize engagement, reach, and overall success.
Performance
We thoroughly test the gameplay for an optimal performance. This guarantees a seamless user experience that meets the highest quality standards and functionality and reaches the most customers.
Reliability
We ensure your project is implemented smoothly, securely, and remains consistently available to your users. That means we know exactly the regulations of Roblox and Data Security laws so you do not have to.
Award-Winning Brand Experience
To engage with Gen Z and inform them of the possible risks of listening to loud music or games we designed a gamified hearing test in Roblox.
COMMUNITY BUILDING
The radio station Kronehit established its virtual brand presence on Roblox for the first time and increased its awareness among a young target group.
How to get started
Whether you're taking your first steps into the Roblox universe or looking to dive deeper, we've got you covered. We provide a fully realized product, complete with marketing. From the initial concept to a comprehensive campaign surrounding the game, we handle it all.
Marketing Combo
NEW AUDIENCES WITH TIKTOK & SOCIAL 01
TikTok, Snapchat or other social AR filters boost your visibility. We are Germany’s first TikTok Branded Effects Partner. Our innovative approach ensures your brand stays ahead of trends and reaches a wider audience effectively.
ADVANCED TRAILERS 02
We will always provide you with Gameplay Footage and a Gameplay Trailer, however, custom and advanced Game-Trailers can open even broader audiences. These tailored trailers captivate potential players and drive higher engagement and interest in your game.
MARKETING STUNTS 03
By combining physical and digital interactions, we create real-world experiences that engage audiences at festivals, events, and conventions. These immersive activities foster deeper connections and memorable moments, enhancing overall brand impact and audience engagement.