We think
Virtual First
We team up with brands, corporations and institutions, as well as other agencies, to achieve transformational growth and forward-thinking creative communication.
Our approach
Revolutionary Framework
We start virtual and expand from there. We provide an efficient and creative strategy for cutting-edge experiences and content along the entire consumer journey.
Focus on KPIs
We boost quantitive and qualitative KPIs like customer engagement, innovative storytelling, time spend on platform, driving brand affinity and loyalty.
Our partners & tech-stack:
What we do
1
Strategy
Research & Analysis
Communication Strategy
Content Strategy
Storytelling
Brand Strategy
Innovation
Consulting
Cross-media Strategy
2
Creative Production
Storyboard
Art Direction
UX-/UI-Design
Motion Design
Music & Sound Design
Video & Animation
3D Realtime animation
3D Scanning
Real time VFX
Prototyping
3
Experience
Platform Games: Roblox, Fortnite
(AR) Gaming Apps
WebAR Experience
Virtual Reality Experiences
Social Media AR
Retail Experiences
Trade Fair Experiences
(D)OOH, FOOH, Murals
Virtual Influencer
Interactive Installation
Brand Activation
Digital Configurator and Product Previs
Metaverse Experiences
XR Sales Tools
DIVE IN
Talks & Showcases 01
We share insights into our creative process, discuss the nuts and bolts of our projects, and even showcase prototypes to help you better understand the potential of immersive technologies. It's not just about telling you what we do, but showing you how we do it.
Workshops 02
Through hands-on workshops we blend knowledge and best practices to make you familiar with immersive technology. Together, we develop ideas for interactive experiences that can enhance your customer experience. Our workshops can take place remotely, at your office, or at our office in Hamburg.
Collaborative Ideation & Pitches 03
Got a pitch coming up and need a fresh set of eyes? That's where we come in. We partner with creative teams to brainstorm and pitch innovative ideas. Together, we'll create compelling narratives that resonate with the audience and elevate brand experiences.
Meet the team
We are headraft
Pioneering in the creation of virtual brand experiences since 2016. Our team is a dynamic blend of creatives in gaming, 3D, XR technologies, film and design – each of us bringing their unique expertise to the table.
XR Developer
Luzius Kölling
XR Developer
Rafael Waldmüller
XR Developer
Morris Griebel
XR Designer
Jan Esser
XR Designer
Marie Nordhoff
Motion Designer & Art Director
Marcel Kwapich
JOIN THE TEAM
Excited to contribute? Check our open positions. We'd love to hear from you.