Personalized Fashion Promotion on Snapchat
Users discover their Perfect Fit with Salomon's Virtual Shoe Try-On Lens
For Salomon we created an innovative Snapchat Lens, that invites users to embark on a journey of self-discovery and style exploration. After a personality quiz reveals the user's unique sport style, they are presented a matching Salomon shoe. Now users can virtually try on their perfect match, choosing from a variety of colors.
2023
Insights
+ Virtual Try-On
+ Foot Tracking
+ Head Tracking
+ X-ray Post Effect
This immersive AR experience not only engages users but also allows them to discover and connect with Salomon products in a fun and personalized way.
