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WE TURN SPOTIFY FANS INTO BRAND TESTIMONIALS

With virtual mirrors that match the brands campaign

We added an interactive installation to the Spotify booth so that visitors could become advocates for the "All Ears On You" campaign.

2022
A person interacts with a digital display featuring an animated bubble and vibrant visuals, while wearing headphones.
A person scans a QR code on a screen using their smartphone to download an application.
A smartphone displays a Spotify poster featuring a smiling person with a scenic background.
For Spotify, we created memorable fan experiences at the 2022 OMR and Cannes Lions festivals.

Using the virtual mirror, visitors to the Spotify booths were able to create their own version of the "All Ears on You" campaign visuals. They floated in a big bubble above Hamburg and Cannes seemingly diving into their favourite playlist wearing virtual headphones.

The immersive photo box draws attention at events, trade fairs, and points of sale since people clearly love interacting with the animated screen. The 'plug and play' system works seamlessly and is easily modified for a variety of applications.

From the live event to social media: Users downloaded their image and were directly able to share it with their friends or family on social media.

Colorful styleframes for Spotify installation encouraging users to take a picture while lifting their arms in a bubble-like setting.