Protos AR Product Preview
Merging print and 3D technology to a webAR experience
We developed a WebAR experience that let consumers explore the product's range and increased marketing effectiveness for the brand itself.
2022
Interactive product marketing: Users configured and viewed their very own Protos model in 3D.
With four models, over 20 colors, a variety of materials, and essential features for optimal head protection, we put everything at the customer's fingertips through an online AR experience integrated with the PROTOS product catalogue. By scanning QR codes, the 3D Product Preview opened directly in their smartphone
browser. Utilizing marker tracking technology, we transcended print-based content, allowing users to view and customize models in AR, select from a range of hues and features, and use our virtual add-on to choose the product that best suits their needs.
