WE BRING THE NETFLIX SERIES 'JIVA!' TO THE STREET
A mural turned into an AR Experience
An augmented reality artwork has been installed in Johannesburg's streets to celebrate the release of the Netflix series JIVA. People passing by can enjoy the interesting series' dancing, music, and art as it spills into the real world via a Snapchat lens.
2021
What do you need for a spectacular OOH Experience? A mural of 20 x 2.5 metres and a Snap code.
People could enjoy the sounds and motions of "Jiva!" on the street with our augmented reality experience, which was part of Netflix's global promotion campaign. To offer the most genuine experience, we used original
sequences from the Netflix series and collaborated directly with the artist Dbongz. Teamwork at its finest, 6,000 kilometres away from the actual location.